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Juan David González-Ruiz

Medellín, Colombia
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Juan David González-Ruiz
is an Associate Professor at the School of Management and Marketing, Institución Universitaria Esumer. He is Ph.D Candidate in the Universidad Nacional de Colombia, Facultad de Minas, where he received his B.S. in Management Engineering as well. He holds a Master’s degree in Financial Management at the Universidad Complutense de Madrid, and a Specialization in Management and Prospective Strategy at the Universidad Potificia Bolivariana. When he was studying in Spain, he was a research assistant of VICO Project with Prof. José Marti Pellon. He worked in Constructora Conconcreto S.A., a major construction company in Colombia as a Business Strategy Analyst. His experience includes significant know-how in financial modeling, capital market, business strategy, project investment, and experience in the infrastructure sector.

He is co-author of the book “Principles of Modeling Financial in Excel”, which was written with Prof. Santiago Medina Hurtado. He has been advisor for companies in valuation, mergers and acquisitions, business plans, and debt restructuring. In January 2012, he was awarded a research fellowship by Universidad Nacional de Colombia. In 2015, he was awarded as the best teacher at the Institución Universitaria Esumer in the Project Management Specialization Program. His research area is water supply infrastructure based on Project Finance and Public-Private Partnerships.

Prof González-Ruiz is based in Medellín, Colombia and can be contacted at or

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